Creator storefronts for course creators

Smaller products (a template, a call) let people buy from you before the course.

10 that fit course creators

We only list tools here that a course creator would actually reach for. For the full field, including Linktree, Beacons, Shopify, see all creator storefronts.

1.Stan

Link-in-bio store built for selling on mobile.

Stan is a link-in-bio storefront where followers can buy digital products, book calls and join memberships in a couple of taps from a phone.

For course creators: Creators selling to an audience that lives on Instagram and TikTok.

  • Checkout designed for phones
  • Sells downloads, calls, courses and memberships
  • Fast to set up
  • No free plan
  • Limited design control
Best for
Creators selling to an audience that lives on Instagram and TikTok.
Free plan
No
How it charges
Monthly plans (free trial)

Free to start, fee on each sale.

Gumroad sells digital products, memberships and courses with no monthly fee; it takes a percentage of each sale instead, and offers a marketplace for discovery.

For course creators: Selling a first digital product with zero fixed cost.

  • No monthly fee
  • Handles sales tax in many countries
  • Marketplace exposure
  • Per-sale fee is high at volume
  • Basic storefront design
Best for
Selling a first digital product with zero fixed cost.
Free plan
Yes
How it charges
No monthly fee; percentage per sale

3.Payhip

Store for downloads, courses and memberships.

Payhip sells digital downloads, courses, memberships and physical goods, with a free plan that charges a fee per sale and paid plans that remove it.

For course creators: Creators who want a full store with low starting cost.

  • Free plan with fee per sale
  • Courses and memberships included
  • Handles EU VAT
  • Less known than larger platforms
  • Plain default design
Best for
Creators who want a full store with low starting cost.
Free plan
Yes
How it charges
Free with per-sale fee, or monthly plans with lower fees

4.Sellfy

Simple store for digital products and merch.

Sellfy is an online store for digital downloads, subscriptions and print-on-demand merch, with email marketing and upsells built in.

For course creators: Creators selling downloads and merch from one store.

  • Digital products, subscriptions and merch
  • No transaction fees on paid plans
  • Quick setup
  • Limited design customisation
  • Revenue caps by plan
Best for
Creators selling downloads and merch from one store.
Free plan
Check site
How it charges
Monthly or yearly plans by revenue

All-in-one: courses, site, email and payments.

Kajabi runs courses, coaching, communities, a website, email marketing and checkout in one platform, so you can sell without stitching tools together.

For course creators: Established creators who want one platform for the whole business.

  • Everything in one place
  • No transaction fees from Kajabi on its plans
  • Good sales pages and funnels
  • Expensive for beginners
  • Lots of your business lives on one vendor
Best for
Established creators who want one platform for the whole business.
Free plan
No
How it charges
Monthly or yearly plans (free trial)

6.Podia

Simple storefront for courses, downloads and email.

Podia sells courses, downloads, webinars and coaching from one storefront, with email and a website included. It aims to be simple rather than exhaustive.

For course creators: Solo creators who sell a mix of small products.

  • Very simple to use
  • Courses, downloads and email in one
  • Clean storefront
  • Fewer advanced course features
  • Design customisation is limited
Best for
Solo creators who sell a mix of small products.
Free plan
Check site
How it charges
Monthly plans; fees vary by plan

7.Whop

Sell memberships, courses and communities with a marketplace.

Whop lets you sell digital products, courses, communities and software access, with checkout and a marketplace that can send you buyers.

For course creators: Creators selling memberships to an online audience.

  • Marketplace discovery
  • Many product types
  • Quick to launch
  • Fee on each sale
  • Less control over the student experience
Best for
Creators selling memberships to an online audience.
Free plan
Check site
How it charges
No monthly fee; percentage per sale

8.ThriveCart

High-converting checkout pages, paid once.

ThriveCart creates checkout pages with bumps, upsells, subscriptions and affiliate management, sold as a one-time purchase.

For course creators: Creators who want a strong checkout without monthly fees.

  • One-time price
  • Upsells and order bumps
  • Built-in affiliate centre
  • Large upfront cost
  • Checkout-focused, not a full site
Best for
Creators who want a strong checkout without monthly fees.
Free plan
No
How it charges
One-time purchase

Collect and show testimonials.

Senja collects text and video testimonials and displays them as widgets on your site, sales pages and socials.

For course creators: Sales pages that need social proof.

  • Easy collection forms
  • Good-looking widgets
  • Imports from other platforms
  • Advanced widgets on paid plans
  • One job, done well
Best for
Sales pages that need social proof.
Free plan
Check site
How it charges
Free tier, then monthly plans

10.Testimonial

Video testimonials from your customers.

Testimonial collects video and text testimonials through a simple link and embeds them on your pages.

For course creators: Course creators gathering student video reviews.

  • Video testimonials made easy
  • Wall of love embeds
  • Simple for customers
  • Video features on paid plans
  • Overlaps with similar tools
Best for
Course creators gathering student video reviews.
Free plan
Check site
How it charges
Free tier, then monthly plans