YouTube money
Estimate what a video or a month of views pays from ads, using the RPM range creators actually see.
$200
per month from ads
Free tools for creators.
31 calculators and counters for the questions creators ask most. Your numbers, nothing stored, no sign-up.
Last reviewed October 2026.
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Drag a bar. Open the full calculator for every input.
- $200example
YouTube money calculator
Enter your monthly views and RPM to see estimated YouTube ad revenue per month and per year, with a low and a high range.per month from ads - $500example
Sponsorship rate calculator
Enter your average views per piece, a CPM and how deep the integration goes to get a price, a walk-away floor and a three-pack bundle price.per sponsored piece - $2,880example
Newsletter revenue calculator
Enter your free list, paid conversion rate, monthly price and platform share to see paying readers, what the platform keeps and your net income.per month, after platform fees - 3.57%example
Engagement rate calculator
Enter likes, comments, shares and saves plus followers or reach to get an engagement rate and see which interactions drive it.engagement rate - $600example
Podcast ad revenue calculator
Enter downloads per episode, episodes per month, ad slots, CPM and the share of slots you sell to see ad income per episode, month and year.per month from ads - $6,480example
Affiliate income calculator
Enter link clicks, conversion rate, product price, commission and payout months to see new customers per month, stacked recurring income and each customer’s value.per month after a year of steady clicks - $9,453example
Course launch calculator
Enter your list size, the share who visit the sales page, the share who buy, your price and refund rate to forecast buyers and revenue.from the launch, after refunds - $493example
Creator day rate calculator
Enter the income you want, yearly business costs, weeks off and billable days per week to get a day rate, an hourly rate and a weekly billing target.day rate - 21moexample
Follower goal calculator
Enter your followers today, your goal and your monthly growth rate to see the months to your milestone, plus where you will be in 6 and 12 months.until you reach your goal - $210example
TikTok money calculator
Enter monthly views, the share that qualifies and your RPM to estimate Creator Rewards Program pay, plus the price of one sponsored video from your average views.per month from Creator Rewards - $240example
Instagram money calculator
Enter followers, average views, a CPM and sponsored posts per month to price one sponsored post or Reel and estimate your monthly Instagram income.per month from sponsored posts - $50example
YouTube Shorts money calculator
Enter monthly Shorts views and your Shorts RPM to see Shorts revenue per month and per year, and how many long-form views would earn the same.per month from Shorts - $76example
X (Twitter) money calculator
Enter impressions from verified users, your payout per million and paying subscribers to estimate monthly creator payouts (Original Content Rewards) and subscription income on X.per month on X - $404example
Twitch money calculator
Enter subscribers, your sub split, Bits, average viewers, hours and ad CPM to see monthly Twitch income split into subs, Bits and ads.per month on Twitch - $400example
Spotify royalties calculator
Enter monthly streams, an average payout per stream and the share you keep after your label or distributor to estimate Spotify recording royalties.per month from Spotify - 4.26%example
Instagram engagement rate calculator
Enter a post’s likes, comments, shares and saves with your followers or reach to get its engagement rate and the share of saves and shares.engagement rate - 8.12%example
TikTok engagement rate calculator
Enter a video’s likes, comments, shares, saves and views to get its engagement rate by views, its like rate and shares and saves per 1,000 views.engagement rate by views - 2.48%example
X (Twitter) engagement rate calculator
Enter a post’s likes, replies, reposts, bookmarks, clicks and impressions to get its engagement rate and how much of it came from replies and reposts.engagement rate - 4.06%example
YouTube engagement rate calculator
Enter a video’s likes, comments, shares and views to get its engagement rate, like rate and comments per 1,000 views.engagement rate - 3.80%example
LinkedIn engagement rate calculator
Enter a post’s reactions, comments, reposts, clicks and impressions to get its engagement rate and how much of it came from comments.engagement rate - $4example
YouTube RPM calculator
Enter what a video or channel earned and its views to get your RPM, your RPM on monetised views only, and the ad CPM it implies.RPM (per 1,000 views) - $20example
CPM calculator
Enter a sponsorship price and the views or impressions it delivers to get the CPM, then see what that rate pays at 10,000, 50,000 and 100,000 views.CPM (per 1,000 views) - $985example
Patreon earnings calculator
Enter paying members, your average pledge and Patreon’s fees to see gross pledges, what the fees take and your monthly take-home pay.per month after fees - Counter
X (Twitter) character counter
Paste a post, bio or display name and see how many characters you have left on X, with every link counted as 23 characters.Post: 280 characters - Counter
Instagram caption character counter
Paste a caption, bio or username and see what fits Instagram’s 2,200, 150 and 30 character limits, with a hashtag count.Caption: 2,200 characters - Counter
TikTok caption character counter
Paste a TikTok caption or bio to see how much of the 4,000-character caption limit and the 80-character bio limit you have left.Caption: 4,000 characters - Counter
YouTube title and description character counter
Paste a video title or description to check it against YouTube’s 100- and 5,000-character limits and see how much of the title shows in search.Video title: 100 characters - Counter
LinkedIn post character counter
Paste a LinkedIn post or headline to see how much of the 3,000- and 220-character limits you have used before you publish.Post: 3,000 characters - Counter
Threads character counter
Write or paste a Threads post and see how many of the 500 characters are left, with a word and hashtag count.Post: 500 characters - Counter
Bluesky character counter
Write or paste a Bluesky post to see how many of the 300 characters you have left, with each emoji counted as one character.Post: 300 characters - Counter
Pinterest pin character counter
Paste a Pin title or description to check it against Pinterest’s 100- and 500-character limits before you publish.Pin title: 100 characters
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Every calculator and counter, grouped by where you publish.
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Free creator tools FAQ
What are the best free tools for content creators?
The ones that answer the question you have right now. For money, start with the calculator for your main platform and the sponsorship rate calculator; for growth, the engagement rate and follower goal calculators; for writing, the character counter for the app you post on. All of them are free on this page.
Are these calculators accurate?
They are as accurate as the numbers you put in. The maths is simple and explained on each page, but the defaults are cautious estimates, and rates such as RPM and CPM vary a lot by niche, audience country and season. Replace the defaults with numbers from your own analytics for a useful result.
Do I need to sign up?
No. Every tool is free and works without an account, an email address or a download. The calculations run in your browser and nothing you type is stored.
How do creators make money on each platform?
YouTube shares ad revenue with Partner Program members, TikTok pays per qualified view through Creator Rewards, and X pays eligible Premium creators for original posts through Original Content Rewards, while Instagram and LinkedIn pay most creators little or nothing directly. On every platform, sponsorships, affiliate links and your own products usually make up a large part of income. Program rules change, so check each platform’s current terms.
Why do the results vary so much from what other creators earn?
The same number of views can pay very different amounts depending on niche, audience country, season and format. That is why every input is editable and some calculators show a low and a high estimate. Plan with the cautious figure and update it once you have your own data.
How up to date are the limits and rates?
Character limits show the date they were last checked, and payout rates are editable defaults rather than official figures. Platforms change limits and creator programs without much notice, so check current terms in each app before relying on a number for something important.