Newsletter platforms for course creators

Launches are sold by email. Your list is the course’s real sales page.

8 that fit course creators

We only list tools here that a course creator would actually reach for. For the full field, including beehiiv, Substack, Ghost, Mailchimp, Moosend, AWeber, Buttondown, see all newsletter platforms.

1.Kit

Email marketing made for creators.

Kit (formerly ConvertKit) is email marketing for creators: forms, automations, paid newsletters and digital product sales, with a recommendations network for growth.

For course creators: Creators who sell products and want automations.

  • Strong automations and tagging
  • Sells paid newsletters and digital products
  • Creator recommendations network
  • Priced by subscriber count, which grows with you
  • Editor is plain by design
Best for
Creators who sell products and want automations.
Free plan
Yes
How it charges
Free plan, then monthly plans by subscriber count

2.MailerLite

Affordable email marketing with a clean editor.

MailerLite covers newsletters, automations, landing pages and simple paid subscriptions at prices that stay low for small lists.

For course creators: Creators on a budget who want automations.

  • Low prices for small and mid-size lists
  • Good drag-and-drop editor
  • Landing pages and forms included
  • Fewer creator-specific growth features
  • Account approval process at sign-up
Best for
Creators on a budget who want automations.
Free plan
Yes
How it charges
Free plan, then monthly plans by subscriber count

3.GetResponse

Email marketing with webinars and funnels.

GetResponse covers email marketing, automations, landing pages and webinars, with options to sell courses.

For course creators: Creators who run webinars as part of their marketing.

  • Webinars built in
  • Strong automation builder
  • Landing pages included
  • Interface feels dated in places
  • Best features on higher plans
Best for
Creators who run webinars as part of their marketing.
Free plan
Check site
How it charges
Monthly plans by contacts

4.ActiveCampaign

Deep email automation with a CRM.

ActiveCampaign is email marketing with very detailed automations, segmentation and a sales CRM.

For course creators: Course businesses with complex, behaviour-based emails.

  • Best-in-category automations
  • Detailed segmentation
  • CRM included on higher plans
  • Learning curve
  • Gets expensive as the list grows
Best for
Course businesses with complex, behaviour-based emails.
Free plan
No
How it charges
Monthly plans by contacts (free trial)

5.Brevo

Email, SMS and WhatsApp marketing, priced by sends.

Brevo (formerly Sendinblue) handles email, SMS and WhatsApp campaigns, automations and transactional emails, priced mainly by volume sent.

For course creators: Large lists that send occasionally.

  • Unlimited contacts, priced by sends
  • Email, SMS and WhatsApp
  • Free plan
  • Daily sending cap on the free plan
  • Editor less creator-focused
Best for
Large lists that send occasionally.
Free plan
Yes
How it charges
Free plan, then monthly plans by emails sent

6.Flodesk

Beautiful emails, flat pricing.

Flodesk focuses on design-led email templates and simple automations, with flat pricing that does not rise with list size.

For course creators: Visual creators who care how emails look.

  • Polished templates
  • Flat price regardless of list size
  • Simple to use
  • Automations are basic
  • Fewer integrations
Best for
Visual creators who care how emails look.
Free plan
Check site
How it charges
Flat monthly or yearly price

All-in-one: courses, site, email and payments.

Kajabi runs courses, coaching, communities, a website, email marketing and checkout in one platform, so you can sell without stitching tools together.

For course creators: Established creators who want one platform for the whole business.

  • Everything in one place
  • No transaction fees from Kajabi on its plans
  • Good sales pages and funnels
  • Expensive for beginners
  • Lots of your business lives on one vendor
Best for
Established creators who want one platform for the whole business.
Free plan
No
How it charges
Monthly or yearly plans (free trial)

Funnels, email, courses and checkout, with a free plan.

systeme.io is an all-in-one platform for sales funnels, email marketing, online courses, memberships and checkout, with a free plan to start.

For course creators: Creators launching a first funnel and course on a small budget.

  • Free plan covers a real setup
  • Everything in one place
  • Simple to learn
  • Design less flexible than dedicated tools
  • One vendor for many jobs
Best for
Creators launching a first funnel and course on a small budget.
Free plan
Yes
How it charges
Free plan, then monthly plans